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Old Spice. Men Have Skin Too.
We were tasked with creating the third and final instalment (or “season” to those in the TV game) of the award winning Men Have Skin Too campaign.
We were tasked with creating the third and final instalment (or “season” to those in the TV game) of the award winning Men Have Skin Too campaign.
The spots were a hilarious drama that follows Deon, a man whose wife, Gabrielle keeps taking his Old Spice for herself. We were tasked with pushing the drama up a notch for season 3.
We decided to take Deon and Gabrielle’s private fight over Old Spice to the streets. From the making a scene at brunch to a not-so-discreet squabble at the family bbq, we put their business waaaay out there.
In addition to the two TV spots, I got to write and produce a rap for this campaign. I may or may not be considering a future career as a Grammy award winning rapper based off that experience.
W+K Creative Team: Kristina Morris, Erik Fahrenkopf, Sara Phillips.
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